Organic Affair promotes organic practices and products in order to ensure sustainable livelihoods for small-scale farmers, clean natural food for consumers, and regenerative agroecosystems for a healthy planet. They work with more than 1,500 farmers, most of whom are women in tribal areas, to produce heirloom spices like Lakadong turmeric and local cinnamon. Organic Affair provides free training, assists farmers with organic certification, pays a fair trade organic premium, and maintains a community seed bank to ensure access to quality planting materials. They work with FoodLens to provide full blockchain traceability.