Amar Kosa creates ethical, environmentally responsible clothing and accessories that showcase handwoven natural textiles and traditional techniques like block printing, ikat, and shibori. They directly source handcrafted fabrics from rural producers throughout India at fair rates set by the artisans. Fabric offcuts are upcycled to create bags and other accessories. Amar Kosa offers plus size curvy fashion, style consultations, and custom designs. Customers can choose from fabrics in their Bangalore studio or bring their own fabrics and sarees for reuse. They maintain long-term relationships with customers and offer unlimited alterations to extend the lifecycle of each piece.