ALEAF creates ethical and sustainable bags, wallets, and accessories and uses fashion as a tool to uplift rural communities and preserve our planet. They specialize in environmentally responsible materials including GOTS certified organic cotton, Desserto, a vegan leather alternative made from nopal cactus, Piñatex, a vegan leather alternative made from waste pineapple leaves, and Malai, a vegan leather alternative made from bacterial cellulose grown on waste coconut water. ALEAF minimizes waste by focusing on timeless designs, producing small quantities, saving scrap materials for reuse, and taking end-of-life responsibility. Customers can follow their guides to compost, recycle, and reuse product materials, or they can return them to ALEAF for recycling and receive a 10 percent discount on their next purchase. Products are packed in GOTS organic cotton dust bags and compostable cardboard boxes. Fifty percent of profits are donated to organizations that uplift rural communities through housing, education, healthcare, and employment support. ALEAF has PETA Approved Vegan certification.