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Aji’s mission is to support the elderly community in Nepal to live healthy and happy lives by providing a platform to showcase their skills and knowledge. Many elderly people feel lonely, isolated, and overlooked. Aji's calls on the younger generation to recognize and value elders and create intergenerational exchange opportunities. The platform enables the elderly to share their stories and experiences, participate in #AskAnAji campaigns, and sell handmade products through the Aji's online store, events, and retail outlets. Popular options include handknit blankets, socks, and accessories, glass bead bracelets, Dhaka fabric baby sets and shawls, lokta paper crafts, macrame, woven mats and stools, natural face scrubs, and more. Aji's home based makers range in age from 58 to 86 years old.
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